Tuesday, July 03, 2007

Australia: Observations 3

These include:
  • Government ads on TV - the amount of social engineering that is still taking place is interesting, reminds me of how I imagine England 30 years ago. The usuals like no drinking and driving, but also government policy explanations and health suggestions. I guess this is true everywhere, but it just more so here, with some TV ad breaks being only Government ads.
  • No Starbucks, :-)
  • Full on rainbows where all the colours are obvious, the best rainbows I have ever seen.
  • Use of new terms like, crook, stuffed up and full on.
  • TV ads are often local business based, not so much brands and big multinations. I wond how these big companies split up there ad budgets. Is perth just to small?
  • The number of retailers for home products, furniture stores is amazing. very few chains, lots of small owner stores.
  • The nationalism is huge. WA products, Australia made is such a big thing. There assumption that they are better.
  • The importance of familar things to me is a surprise, the great joy from listening to the radio again (ABC) after not having one for 3 months, the strange and compulsive need for Marmite.
  • The ABC is world class, the Radio, Radio National, Enough Rope.....

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